
Adwords for Authors Update
It’s been a while since I updated my experience using Adwords to promote my book 35 Miles From Shore. What had originally been planned as a three-month experiment back in
It’s been a while since I updated my experience using Adwords to promote my book 35 Miles From Shore. What had originally been planned as a three-month experiment back in
Since ending the Unbroken campaign in January, I’ve seen book sales trickle down to previous levels or 40 to 50 a month. I was liking the 100 books month better. And Laura’s book is kicking butt on all of the best nonfiction lists. And as more people finish reading the book, the larger my potential audience becomes.
The Unbroken campaign was shut down as planned on January 22 after a two month run. It was a tough decision. I contemplated letting it run a while longer. I
As I approach the final three days of the Unbroken Adwords campaign, I made a number of changes that will hopefully drive more sales and give me one last opportunity to make it on to the Amazon book page for Unbroken. While there’s little chance to make it on the regular book page, I might be able to get on the Kindle book page. The Kindle version of 35 Miles From Shore has been in the top one through three position for aviation titles for the past week.
It’s been an interesting month. I have made quite a few changes since I started this case study. The biggest change has been a completely redesigned website. More on that
The Unbroken campaign has been running now for one full week. During this period I have raised the default and individual keywords bids for both search and display. I have