It's been a while since I updated my experience using Adwords to promote my book 35 Miles From Shore. What had originally been planned as a three-month experiment back in 2010 continues to this day. You can read about the original goal of the case study in the post Adwords for Authors: A Case Study. … [Read more...] about Adwords for Authors Update
Reviews
Amazon and IPG agree to Terms
I am happy to announce that Amazon and IPG (Independent Publishers Group), the distributor for 35 Miles From Shore, have agreed on new terms for Kindle titles. I applaud IPG for standing firm and not accepting terms that would have greatly affected their ability to remain profitable. It's easy to … [Read more...] about Amazon and IPG agree to Terms
Review of Page One: Inside the New York Times
Review of Page One: Inside the New York Times directed by Andrew Rossi Rating **** This documentary looks at the impact digital media has had on the moribund print media. It's also an inside look at the New York Times. The biggest question raised by the film is whether or not the New York Times … [Read more...] about Review of Page One: Inside the New York Times
Review of Behind the Beautiful Forevers
Review of Behind the Beautiful Forevers by Katherine Boo Rating *** 1/2 This nonfiction tale of life in a Mumbai slum has been highly touted in the press. The Kindle version, however, lacked much-needed maps and photos, which made the book hard to follow. It's a shame that publishers put so … [Read more...] about Review of Behind the Beautiful Forevers
Clayton Osbon, Trayvon Martin, a Matter of Perspective
Two of the biggest stories in the news today have something very much in common - they both demonstrate how the same event can be interpreted in different ways depending on your perspective. Take the Trayvon Martin case. Try putting yourself in George Zimmerman's shoes for a minute. You're a … [Read more...] about Clayton Osbon, Trayvon Martin, a Matter of Perspective
My perspective on the IPG vs Amazon battle
The Internet is a wonderful thing. If you know how to use the medium to market a product, you can reach a wide audience at very little cost. That's exactly what I've been able to accomplish with my book 35 Miles From Shore. So when my distributor informed me a few weeks ago that the Kindle version … [Read more...] about My perspective on the IPG vs Amazon battle